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During her 3½ years at USF St. Petersburg, Hardigree increased enrollment by 26 percent, expanded research and introduced new academic programs.

October 13, 2025Events

Bernstine is the senior vice president of strategy for United Soccer League. He serves as an adjunct professor in the Vinik Sport & Entertainment Management program.

October 13, 2025Honors and Awards

Christian Hardigree, regional chancellor at the °®ÎŰ´«Ă˝ St. Petersburg, was named the new president of Texas A&M University-Victoria. Her last day at USF St. Petersburg is Nov. 3.

October 13, 2025Events

Participating students will work with leaders of Tampa-based hotels in McKibbon’s portfolio and with its corporate office for two semesters. Students rotate through different departments and properties and are mentored on how to shape their future career paths.

October 3, 2025Business News

The program landed in the No. 2 spot in the world and No. 1 in °®ÎŰ´«Ă˝ this September in the 2025 SportBusiness Postgraduate Rankings, which surveys faculty and alumni from each program to compare curriculum and partnerships.

September 28, 2025Events

Over the course of two semesters, the selected students will shadow leaders throughout McKibbon’s portfolio of Tampa-based hotels and its corporate office, immersing themselves in a variety of real-world working environments.

September 25, 2025Honors and Awards

mckibbon hospitality cooperative learning program

USF and McKibbon Hospitality continue partnership with Cooperative Learning Program

The interactive learning experience is designed to give hospitality students a competitive edge through hands-on shadowing and mentorship from seasoned industry professionals.

September 24, 2025Business News

Vinik Sport & Entertainment Management program cohorts

USF’s Vinik Sport & Entertainment Management program clinches No. 2 in global rankings

The program jumped two spots from last year, leapfrogging to secure its highest worldwide ranking in the program’s history, according to the 2025 SportBusiness Postgraduate Rankings.

September 15, 2025Business News

Natalia Levey says her aim is to “co-create environments where we have fun and fearlessly implement new ideas, where team members feel valued and grow, where food is always delicious and where connections are meaningful.”

September 12, 2025Business News

Calling Turkish coffee “just a drink” undersells it. It’s a ritual, a conversation and, as arguably the ancestor of all modern coffees, it’s a nearly 500-year-old piece of history, inscribed by UNESCO on its intangible cultural heritage of humanity list. Seden Dogan, a native of Turkey, shares its history, traditions and storytelling.

August 26, 2025Business News

The new School of Hospitality and Sport Management will allow faculty across both industries to prepare students for a job market where entertainment and sports increasingly intersect.

August 26, 2025Business News

what is new for fall 2025

What’s new at USF: College launch, Lululemon apparel, beach volleyball, dining and more - USF News

The Vinik Sport & Entertainment Management program merged with the school of hospitality to form the new School of Hospitality and Sport Management.

August 25, 2025Business News

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Welcome to USF Muma College of Business news. We are dedicated to sharing compelling stories about our innovative research, outstanding faculty, staff, and students, and significant accomplishments from all three campuses. Here we are one college, seven schools, and all business.