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The BOT committee presented the Muma College of Business’s proposal for a bachelor’s degree in fintech, or financial technology, to be implemented this fall. The master’s fintech program was introduced in fall 2025.

March 11, 2026Research and Innovation

food think tank work group

USF Future of Food Think Tank: One year in—growing a movement and converting projects into impact - USF Research

Sowing Strategic Stories is a new pilot project with Tingting Zhang and the Novel Approaches to Agriculture working group. The initiative pairs USF master’s business students with local farms and food system providers.

March 10, 2026Research and Innovation

Luke Richardson, associate professor of instruction in accounting, shares tips on eligibility rules, required documentation, and tips to maximize benefits under the caregiver tax credit.

March 9, 2026Research and Innovation

Iran has closed the Strait of Hormuz, a crucial waterway, where 20% of the world’s oil supply passes. Now oil prices are spiking, but could this war with Iran hit your wallet in more ways than one? USF supply chain expert Seckin Ozkul weighs in.

March 8, 2026Research and Innovation

Tampa Bay 28 anchor Paul LaGrone speaks with USF supply Chain expert Seckin Ozkul about dangerous waters, delaying shipments, pinching everything from gas prices to fertilizer for food.

March 5, 2026Research and Innovation

Hologram AI concert experiences may look futuristic, with their computer-generated 3D illusions of dead artists performing on stage. But research shows their success depends on something very human: ethics, trust and emotional connection.

March 3, 2026Research and Innovation

Muhittin Cavusoglu, assistant professor in the School of Hospitality and Sport Management, explains when it makes sense for frequent and casual fliers to get an airline credit card.

March 2, 2026Research and Innovation

abba voyage experience

Reviving legends: Fans value ethics over innovation at hologram concerts, says USF study

New research from the °®ÎÛ´«Ã½ reveals the success of hologram AI concert experiences featuring past artists relies on something very human: ethics, trust, and emotional connection.

February 27, 2026Business News, Research and Innovation

Fintech and crypto companies, including platforms operating in the crypto entertainment space, decentralized finance, stablecoin infrastructure and blockchain payments, now represent a fast-expanding piece of the regional economy.

February 27, 2026Research and Innovation

nai senior members

National Academy of Inventors names six USF faculty to its 2026 class of senior members - USF Research

Rouzbeh Behnia, assistant professor in the School of Information Systems, is among the USF researchers named to the National Academy of Inventors' class of 2026 senior members.

February 26, 2026Business News, Honors and Awards, Research and Innovation

David Blackwell, Lynn Pippenger dean of the USF Muma College of Business, discusses findings from the State of the Region on WUSF's °®ÎÛ´«Ã½ Matters Live & Local segment.

February 24, 2026Research and Innovation

The findings were revealed during a luncheon at the °®ÎÛ´«Ã½ on Feb. 17 with more than 250 business, nonprofit and government leaders.

February 18, 2026Research and Innovation

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Welcome to USF Muma College of Business news. We are dedicated to sharing compelling stories about our innovative research, outstanding faculty, staff, and students, and significant accomplishments from all three campuses. Here we are one college, seven schools, and all business.